Ford vehicles had a busy year in the movies in 2007, and many of these films are now in the Ford Shelby Mustang GT500 in I Am Legend movie trailer:
process of being released on DVD. They include The Kingdom, which featured a Range Rover and starred Jamie Foxx; Dan in Real Life, with a Volvo and Steve Carell; Rush Hour 3, with a Jaguar XK and Jackie Chan; and Nancy Drew, which included a Ford Escape and Land Rover LR3 and starred Emma Roberts.
And 2008 is shaping up as another strong year on-screen for Ford. For example, slated for release early next year is Nights in Rodanthe, which pairs Richard Gere with a 2008 Jaguar XK that required some very special attention.
"They wanted the car to match his hair," said Witter. "We delivered a gray Jaguar, but it wasn't the right shade."
To give it just the perfect hue, Witter had the Jaguar XK coated in plastic and repainted. Peel coating is an old ploy in Hollywood, where special colors for vehicles are not unusual requests. Once the project is over, the plastic is removed and the vehicle is back to its original condition.
"It's an amazing trick. Once the plastic is peeled off, you can never tell the car was touched," said Witter. "Eventually those cars are sold at auction. Someone could be out there driving Richard Gere's costar right now and never even know it."
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