2008 Ford Focus brings a bold exterior design, all-new interior and improved driving dynamics to a growing small car market. Redesigned cabin delivers improved craftsmanship and comfort along with added flexibility and storage. Available Ford Sync™ – an industry-first – offers unprecedented levels of in-car connectivity for mobile phones and media players. New suspension tuning and chassis refinements improve an already rewarding and dynamic driving experience. Improvements to sealing and sound deadening materials reduce noise, vibration and harshness levels, providing a quiet, comfortable ride.
The 2008 Ford Focus brings a bold new look, a refined and flexible interior and a higher level of driving enjoyment to an evolving small car market. With features including Ford Sync™, standard side-curtain air bags and fuel economy in the mid-30s, the redesigned Focus will play an important role in Ford Motor Company’s resurging car portfolio, continuing the momentum built by the successful Ford Fusion mid-size sedan.
“The 2008 Focus is further proof that Ford is back in the car business,” said Cisco Codina, Ford group vice president, North America Marketing, Sales and Service. “The new Focus delivers the superior quality, refinement and exciting driving dynamics that today’s small car customers demand – and introduces some cutting-edge innovations that will make it stand out from the pack.”
Muscular stance, sharp character lines define Focus
For the new 2008 Focus, Ford’s design team drew inspiration from the highly successful Fusion, borrowing that car’s prominent chrome-bar grille design, flared wheel arches and sweeping, crisp lines to create a small car that stands out with a sporty stance.
Even details in the distinctive headlights help enhance the 2008 Focus’ design story. Horizontal bars with a matte surface run through the reflection area, visually connecting the headlights with a sweeping line running through the chrome-bar grille.
The taillamps borrow cues from the 2008 Ford Escape, with a white arc cutting across the red lens. Complementing the taillamps, the center high-mounted stop lamp (CHMSL) is carefully integrated into the decklid and features a new clear lens that illuminates with red LEDs for a progressive, modern appearance.
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